Hotel Asset Management

by Inside MBA
AED 5,500.00

This course focuses on the evolution of the Hotel Industry and its Key Events:

  • History and Evolution of Hotel Asset Management and Ownership
  • The role and the current state of the Profession of Asset Management
  • Macroeconomic Trends, Hotel Industry Structure and Investment Cycle
  • Key Industry Trends Impacting Hotel Asset Performance
  • Asset Management Process: Asset Management Cycle and Plan
  • Buy-Sell-Hold Decisions
  • Principles of Hotel Investment Decisions
  • Structuring Hotel Investments
  • Investment and Operating Performance Tools
  • Understanding Revenue and Channel Management: Key terms, tools and ratios
  • Understanding Hotel Management Contracts
  • Understanding Hotel Franchise Agreements
  • Understanding Capital Expenditure Decisions and Planning

Learning outcomes from the course:

  • Understand the profession of Hotel asset manager and the role of having the fiduciary responsibility to manage the lodging investment to meet the specific objectives of ownership
  • Learn about the maximization of investment value through measurable profit creation and preserved capital growth
  • Master the latest analytical tools and techniques asset managers use to create value for hotel enterprises

Watch the video to learn more about this course

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